Marketing Specialist - Saudi Gulf Group Dubai

Hiring Company	Saudi Gulf Group  Our Mission Build an airline that pushes the boundaries of service and technology and make it the new benchmark of efficiency. Connect travelers across the Kingdom and beyond, creating engaging experiences and achieves the highest levels of service by delivering seamless operations and custom-made products and services. Be a friendly, approachable and hospitable airline that offers individual attention to customers, proactively thinking ahead to provide tailor-made solutions. Write a new chapter in the Kingdom’s aviation history and serve the nation with pride and innovation.
Vacant Post	Marketing Specialist (1 Post)
Post Date	24-01-2019
Last Date	13-02-2019
Location:	Location: Dubai Company: Saudi Gulf Airlines  Permanent
Job Type	Graphics
Salary	As per Rule
Apply Method	Apply Online CLICK HERE
Description of Job	DUTIES AND RESPONSIBILITIES: ·  Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns ·         Design, build and maintain our social media presence ·     Measure and report performance of all digital marketing   campaigns, and assess against goals (ROI and KPIs) ·   Identify trends and insights, and optimize spend and performance based on the insights ·         Brainstorm new and creative growth strategies ·    Plan, execute, and measure experiments and conversion   tests ·      Collaborate with internal teams to create landing pages   and optimize user experience ·    Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points ·       Instrument conversion points and optimize user funnels ·       Collaborate with agencies and other vendor partners · Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate Requirements ·         1 – 3 years in a Digital Marketing role ·         BS/MS degree in marketing or a related field ·  Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns ·  Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate ·        Experience in optimizing landing pages and user funnels ·       Solid knowledge of website analytics tools (e.g., Google Analytics) ·   Working knowledge of ad serving tools (e.g. Google adwords, Facebook & Twitter ads)  ·        Strong analytical skills and data-driven thinking ·      Up-to-date with the latest trends and best practices in online marketing and measurement